Setting the Minimum PPC Budget

Setting the Minimum PPC Budget

Did you know that a monthly budget amount set below the minimum of US $1,000 impacts your ability to manage your campaigns?

Once your monthly budget drops below the minimum, you'll notice some features in your PPC Bid Management page are no longer available to you. Although your campaign will continue to run on listicles that are active, you will no longer have the ability to:

  • adjust bids,
  • request editorial changes to your listing(s),
  • reactivate a listicle if you deactivate it,
  • apply to any listicles,
  • or the ability to activate any listicles you have not yet activated.

The platform will allow you to adjust a bid on a listicle that you're not active on, however this will have no effect and won't activate that listing. 

To ensure all of your PPC Bid Management features are fully functional, make sure you're not falling below the minimum $1,000.

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